A Drug Awareness campaign consisting of 9 specific components

PROJECT SUMMARY FOR 2001-DR-FX-K001

This project will engage in a comprehensive drug awareness campaign that will raise the awareness among our youth and their parents, as well as other interested individuals, such as school teachers, representatives from the faith community, law enforcement officials, and drug prevention and treatment professionals about the harms of drugs and the dangers of permissive drug policies and programs. The goals of this project are: (1) To develop and disseminate a cost-effective educational media campaign; (2) To expand the Drug Free America Foundation's web site as an educational tool, utilizing the video footage produced during the media campaign; (3) To produce, duplicate, and distribute a series of educational videos on topics such as harm reduction, medical excuse marijuana, needle giveaways, and about the fallacy of drug permissive policies and practices; (4) To build a resource library of drug education videos that focus on the harm caused by drugs; (5) To develop an electronic library on various topics related to the drug "legalization movement"; (6) To develop, print and distribute educational materials with the help of experts from the "International Scientific and Medical Forum on Drug Abuse and Institute on Global Drug Policy"; (7) To develop a rapid response team to create and distribute "op-eds" and letters to the editor to refute false claims and misinformation advanced by pro-drug advocates; (8) To promote utilization of materials developed in program components.