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Leveraging Technology and our Centennial Year to Attract Volunteers and Donors

Award Information

Award #
2004-JG-FX-K001
Location
Congressional District
Status
Closed
Funding First Awarded
2004
Total funding (to date)
$6,011,865

Description of original award (Fiscal Year 2004, $75,000)

This project at BBBSA will support website and technology initiatives that will help BBBSA attract and retain new mentors, focusing on highly-needed populations of mentors. These include the development and implementation on key website messaging and communication, research and implementation into successful volunteer retention strategies, the development of materials to attract 'wholesale' groups of volunteers, and the development of age-appropriate online activities for Bigs to use with their Littles. This project will support the technological infrastructure and allow BBBSA to more fully capitalize on the visibility of the Centennial and serve more children. By focusing on recruiting and retaining volunteers and reconnecting with the 2 million+ living alumni, BBBSA can make considerable progress towards the goal of serving one million children. Through this project, we will build our capacity to serve more kids through strengthening our volunteer recruitment and retainment structure. This channel has already proven to be effective in obtaining volunteers BBBSA recruited more volunteers on the day they launched the new website on Yahoo.
NCA/NCF

"Building Capacity for High-volume Quality Growth" is the seventh phase of a project originally funded by OJJDP starting in 1998. Building on the results from previous funding from OJJDP, this seventh phase will focus on continuing to build capacity in BBBS affiliates so that they are able to implement the high-volume quality growth embodied in BBBSA's commitment to serve 1,000,000 children. Through grants to BBBBS affiliates and through the infrastructure of support provided via BBBSA's regional office system, this phase will support BBBSA's 462 affiliates nationwide in their successful implementation of practices and programs that were developed by Big Brothers Big Sisters of America over the past five years.

The long-term goal of funding from OJJDP is to build a national infrastructure that will support BBBS local affiliates in the substantial growth called for by BBBSA's strategic plan. As a key aspect of this emphasis on building capacity of local BBBS affiliates, BBBSA has continued to develop its regional offices, consolidating to five regional offices that are responsible for the development, collection, and dissemination of standards and best practices across the organization.
NCA/NCF

Date Created: September 21, 2004